I caught this story on MSN Money and wanted to share a few thoughts on it. For awhile now, anyone familiar with AOL in the Performance Marketing Space has known that something like this was coming. From all of the reps I’ve personally talked to over the last year, it seems it was inevitable. AOL has been wanting and expecting to cut 2,300 workers from its staff but as reported, only 1,100 volunteered to be bought out.
With only 1,100 accepting buyouts, AOL now looks to cut another 1,200 to reach it’s goal. The cuts are supposed to start tomorrow.
Pretty crazy at a time like this that a company of AOL’s size is now slimming it’s numbers to less than a quarter of its workers of 2004. Currently with a cut of 2,300 AOL will trim nearly a third of its entire workforce.
RUCK’s TIP – Get rid of your crappy, outsourced work-force who cant speak English. I hate to sound biased but one of the major complaints of AOL has ALWAYS been the majority of English speaking consumers/customers trying to speak to someone who doesnt understand you.


2 Comments Received
January 12th, 2010 @8:42 am
Sounds like these laid off people need to put in an app with Convert2Media.
January 12th, 2010 @12:50 pm
I’m right there with you, Ruck. Great call on cutting out the outsourcing bs, especially when you’re grabbing from the bottom of the barrel.
I’m all for outsourcing articles, maybe even a little bit of link building, but when you’re grabbing the cheapest guys you can find, and the results aren’t coming.. why do that do yourself?
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