Our stance on not dealing with email submits anymore is starting to make the rounds. I’ve seen threads now on PPC-Coach, Wickedfire even Blackhatworld. I’m a member of nearly every community imaginable online, most I rarely engage in conversation with. There aint a whole lot I miss. One post in particular at PPC-Coach caught my attention. Back in my younger days I probably would have retaliated with some ill-thought remark but what’s the point of “e-verbing”?
IS THIS A JOKE? I can’t believe the level of professional this rep portrayed.
First off, I am keen as to what exactly “professionalism” is in this industry?
Is it owning a CPA Network, coming into the office whenever you feel like it and checking in on your Affiliate Managers to see if they are offering the best payouts or telling their publishers that they want to see volume before giving them a pay bump?
If that’s Professionalism, I gladly flush it down the toilet.
Is owning a CPA Network and not giving input on how publishers can increase their revenue and overall business professional?
If that’s Professionalism, publishers are ultimately working with people who arent going to increase their bottom lines in the fastest manner possible. That’s a choice you make. I know when I was publishing that I was looking for every tip I could get and it mostly came from people “hired” as managers with zero marketing experience.
Is owning a CPA Network the thought of sugar coating the truth, allowing bullshit to keep running which just causes their publishers to not maximize their ROI and take away from the network itself?
If that’s Professionalism, it will only allow our network to grow that much faster because we dont do it.
The fact is this. Email Submits are volatile. Publishers and Networks get scrubbed, shaved, told their traffic sucks without proof, and not to mention non payments. My act of “unprofessionalism” in stating these facts most likely saved you a ton of money. If my wording offended you then most likely you have not been a publisher long enough to get to know Convert2Media.
We are not going to sit around for a couple of months and milk it (so to speak). Bottom line is that our “unprofessionalism” allows us to double in revenue and publisher growth each month. Publishers who work with us know and understand we arent going to give you something that is crap. Why would we? If you dont make money, we dont make money. Plain and simple.
We work with advertisers, we work with networks and we work with publishers. We want to deliver quality leads to the merchants and networks and we want to show publishers how to do it. We want to go beyond quality expectations with advertisers and we want to serve publishers the way they are supposed to be served and that THEY are the ones that make the wheels turn FOR networks, NOT the other way around.
Being unprofessional is something I dont think about.
Being truthful, upfront and honest is the LEAST we can do helping others manage their business.
If we have to cut a few softies in the path, so be it. We serve it gladly.




18 Comments Received
January 4th, 2009 @9:32 pm
I’ve been saying that these types of offers should be removed from networks for about a year. Ever since I heard everyone getting ripped off by elitemate and saw networks doing nothing about it. Glad to see you guys keepin it real.
January 4th, 2009 @9:33 pm
I saw the comment on PPC Coach, and I replied. I think because of the use of the word “shit,” people tend to freak out a little… as if they don’t speak like that in real life.
I think the email was fine, but I KNEW it would cause some type of issue… HAHA!
January 4th, 2009 @9:40 pm
That issue has brought half a dozen publishers from ppc-coach today alone. I should have dropped the F bomb.
January 4th, 2009 @9:42 pm
Yeah when I saw that email I knew someone would say something about it. I like the fact that C2M is upfront. It’s more professional to me when your honest rather than beating around the bush.
Keep on keepin’ on Ruckman.
January 4th, 2009 @10:07 pm
At C2M, we keep it real! Yea, some might say we are “unprofessional” for our use of mild language, but last time I checked every PG-13 movie uses the word Shit!
Here’s to you Ruck for keepin’ in Gangsta! haha!
January 4th, 2009 @10:15 pm
OK, so what the new low hanging fruit these days ? I’m want to learn as much as I can.
January 4th, 2009 @11:57 pm
Wish there was a way to +Rep a blog.
Keep it real.
~JV
January 5th, 2009 @1:02 am
I liked the “upfront” tell it as it is approach - rather than pussyfooting about trying to sweeten the pill. Most “serious” people by far preder this approach.
keep it up
Stu
January 5th, 2009 @4:37 am
I think you made a great decision. Most of the people bitching are probably newbs anyway.
January 5th, 2009 @4:59 am
Yet another move that will help you guys pull ahead in this industry.
January 5th, 2009 @6:00 am
Please note that the opinions expressed by members of ppc coach are not necessarily the opinions of the site owner.
That said, no one was attacking the decision you made, in fact a lot of members stated they respect that you did that. The original poster was commenting on the language used in part of the email, that’s all. I didn’t think it was that bad at all, but everyone is different.
You are 100% right in saying they’re a huge pain in the ass to deal with. I haven’t got burned yet by an advertiser, but can you hit me up so we can chat about this?
January 5th, 2009 @7:26 am
And this is why I love C2M so much. I am tired of the professional bullshit. We’re all here to make money so let’s cut the bullshit and help each other do that.
January 5th, 2009 @7:37 am
Very good post guys. Keep it up C2M!
January 5th, 2009 @9:41 am
Ruck,
I think the things you are doing put you head and shoulders above a lot of other companies. Getting rid of email offers, just solidifies your reputation among legitimate affiliates. Every blog you post makes me like C2M more and more, because you are focused on helping your affiliates make money. This attitude is what will help you keep us. Thanks for all your hard work.
January 5th, 2009 @12:37 pm
I thought it was pretty awesome myself. Like I said in the BHW thread, it reminds you that there is a real human being behind the network.
January 7th, 2009 @2:36 am
No matter how hard you try you can’t satisfy everyone every time.
January 7th, 2009 @5:16 pm
Ruck Keeps it real… but eventually, keeping it real goes wrong. One day Ruck will start hand delivering checks like the Publisher’s Clearing House
January 9th, 2009 @1:48 am
This blog really does C2M service.
Leave A Reply